The way we use words is changing, and so is Scrabble, which is why we supported Mattel to unveil a new fun, inclusive and accessible way to play the iconic word game – Scrabble Together Mode!
Using our central toolkit, in-market teams launched the news in the run up to National Scrabble Day.
As the first major update to the Classic game in its 75-year heritage, fans can now use the double-sided board to pick and choose their gameplay with either the new, collaborative Together Mode or the much-loved Classic version to invite everyone to have fun beyond words.
So exciting to see all the buzz around the launches across markets last week; huge congrats to all the teams involved!
BARBIE DREAMS REALLY DO COME TRUE
